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Social Media: Blogging

Posted on December 20th, 2011

Blogging is an informative and useful way of announcing events and sharing relevant information without the use of a website. A variety of blog templates are often provided when using a specialist blogging site (such as Google Blogger, WordPress, TypePad, LiveJournal etc) which make setting up a blog easy and user-friendly. You do not, therefore, need to learn how to programme a website. It is also possible to make money from writing a blog, for example by hosting advertisements or using PayPerClick (such as Google AdSense). There is no word limit to blogging, and pictures can also be included.

Terms: Update your blog with blog posts, recieve comments and gain followers.

By Guest Blogger Katie Brown at what-now.net

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Social Media: LinkedIn

Posted on December 4th, 2011

LinkedIn is a more serious form of social media. It is a platform for professionals and business owners to connect with each other and to join groups of people with similar business interests and find jobs. You can upload your CV, list your skills, education history, job history, businesses and websites. It is possible to connect with anyone you have ever worked with, provided that they also have a LinkedIn account. You may also connect with people that you have never met, as long as you have a ‘connection in common’, who knows both of you. This is an easy and fast way to build up business connections.

Terms: Gain connections and view people’s updates

By Guest Blogger Katie Brown at what-now.net

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Social Media: Tumblr

Posted on November 15th, 2011

Tumblr is a fairly new form of social media and style of blogging. It is mainly used by younger internet users and works with user-generated material. Each member receives their own page and can post pictures words, videos and links to it, although generally only pictures are posted, creating a form of  ‘mood board’. Recently, businesses and brands such as Topshop have seen this as a way of marketing to their younger audience, and have created their own Tumblr pages. Tumblr is easy to format, with the ability to use user generated ‘themes’ or layouts.

Terms: Change your theme to alter the way your page looks. Reblog other users’ content to your page and like posts you enjoy. Follow other users and gain followers.

By Guest Blogger Katie Brown at what-now.net

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Social Media: Twitter

Posted on November 6th, 2011

Twitter is an informal social media site, used for publishing thoughts, feelings and news within 140 characters. It is often useful for businesses to create a Twitter account – especially online businesses – as it has the potential to reach a huge client base and improve online presence. However, it is important to keep business and social Twitter accounts separate, as whatever is said via the businesses Twitter will be seen as the businesses opinion.

Terms: Post tweets and Retweet other people’s posts that you enjoy or find interesting. Follow other people and gain followers.

By Guest Blogger Katie Brown at what-now.net

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